The 19-year-old, with his unbridled energy and colorful personality, has swept up hordes of Gen Z makeup enthusiasts with his online YouTube tutorials.

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Make-up artist, influencer James Charles opens up about beauty career and bullies

Swarms of eager teenagers descend on shopping malls, makeup stores, hotels and more just to catch a glimpse of social media makeup artist James Charles.

The 19-year-old is a new brand of mega-watt stardom with his unbridled energy and colorful personality.

The celebrated social media star got his start at just 16 years old on Instagram, where he offered basic makeup tips and created elaborate eye shadow designs.

Within just a few months, followers flocked to his handle and subscribed to his channel; now, just over two years later, Charles has a reach of 15 million on both YouTube and Instagram.

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